Frism: Refracting the Noise of Global Finance
Why traditional financial news tools are failing active investors and how Frism provides the 'why' behind market movements.

The global financial ecosystem generates over 2 million articles daily. For active investors, this creates a “Bandwidth Gap”—the volume of decision-critical text is scaling exponentially, while human cognitive capacity remains fixed.
The Problem: Infobesity
Traditional tools aggregate news but do not analyze it. Humans cannot manually connect a sudden policy shift in the EU to a specific supply chain impact on an Indian mid-cap stock fast enough to act. As the window to act on information shrinks, manual correlation is no longer a competitive strategy.
The Solution: A Reasoning Engine
Frism acts as the Intelligence Layer above the news. Instead of just “breaking news,” Frism provides “Impact Alerts”—notifying you only when a news event logically threatens or boosts your specific holdings. Every piece of news is enriched with a prioritized reasoning layer, highlighting specific sector and stock impacts.
Use Cases
- Analysts & Economists: Instant decoding of macroeconomic ripple effects.
- Active Investors: Institutional-grade reasoning for portfolio management.
- Corporate Leadership: Monitoring supply chain threats with logical correlation to business strategy.